How To Leverage Your Power Base
Power base My first tip is that if you think of a fire pit or a fireplace, it takes enormous energy to light the fire. But as long as you keep throwing a log here or there, a piece of firewood, that fire will keep its heat and stay on. As long as you keep […]
The 5-Step Unlimited Lead Generation System
Business revolves around systems. Whether it’s your hiring process, your sales call scripts, or your event planning process, a strong system is the make-or-break point of success. Lead generation, THE most important aspect of any business, is no different.
But before you can create a powerful lead generation system, you need to do a little mental check. What is your mindset around lead generation? Do you feel too much pressure over it? Do you drag your feet or cringe at the thought of being “salesy”? It’s time to clear that up with the truth about lead generation.
Creating The Perfect Sales Funnel: Part One
As a business owner, you must leverage what you offer the world in multiple ways and generate multiple income streams. Sales funnels can help with this, but only if they are done correctly. In the digital age, it has become easy to create money from nothing, but it still requires the right process! This article […]
Finding An Internet Marketing Mentor
Hiring a marketing coach can be a challenging affair to do correctly. While most people can call themselves marketing coaches, not all are above board. Some may not even have legitimate skills in the field of Internet marketing. Fortunately, there are ways to determine the skill level of your potential coach and methods for ensuring […]
Complexity Is Your Enemy
In the last live call we had in our 10X Business Owners Mastermind Group we touched on a very important topic for everyone that I always like to highlight to my clients. The fact is that complexity can be our worst enemy. On this occasion, we were accompanied by Michelle Calloway, owner of the company […]
Value Proposition: What Should Be Taken Into Account?
If you are still unclear about what a value proposition is, today I will explain it to you so you can clear your mind. A value proposition is “a phrase that explains how your product or service solves or improves your customer’s problems.” From here, you should consider what makes your value proposition different from […]
Developing A Custom Sales and Marketing Strategy to Reach Your Goals
In business, all of us have goals. We are all working to achieve greater growth, impact, fulfillment, freedom, etc. But often, our plans (if we even make them) are not customized to help us achieve these goals. In fact, they are often counter-productive, because they’re based on generic templates which were made to achieve other people’s goals. Let’s change that today. Let’s look at how to create a custom sales and marketing strategy that actually helps you achieveyour goals.
Marketing Is About Getting Attention
In a Smart Business Owners call-in session, the central topic was marketing. From marketing, one of the essential things you should know is that word of mouth is organic, as it is the best way to grow a business. Marketing is really about finding out who your target customer is—in other words, it’s finding out […]
What I Have Learned During My Professional Career
One of the most significant things I have learned during my more than 35 years in the business is that you can make all the money you want; you can know with the proper skill set, training, mentors, etc. The important thing is to ask yourself whether you are happy, have joy, and enjoy the […]
Black Friday: What to Expect When You Have a Business
This year’s Black Friday will take place on November 29, and although this event represents a new sales opportunity for many businesses, it could pose a threat. Should your business get ready this year on Black Friday? One of the main consequences of a date as busy as Black Friday is the increase in traffic […]